BRAND + BRIEF
Cannes Future Lions - Connect an audience of your choosing to a product or service from a global brand in a way that wasn’t possible three years ago.
Google - How can we connect the public sector with the Google Assistant services?
INSIGHT + IDEA
Recently, mass shootings have presented a surge in the demand for change in laws regarding firearms. But with legislation proving to be slow to change, the public is in need of safety measures that protect our public spaces. There are currently some developments in life safety system integration that, if paired with Google Assistant, could prove to be incredibly effective in schools and other public spaces. Triggered by the sound of a gunshot, Google Help! can automatically lockdown a facility and alert the police.
EXECUTION + EXPERIENCE
Two-minute pitch video describing the problem and the solution.